The influence of Korean skincare has hit hard. It is common to see anak SMP laki-laki (boys) using facial wash, toner, and sunscreen. The fear of "jerawat" (acne) is universal. A Somethinc moisturizer or Azarine sunscreen is the new "sikat gigi" (toothbrush)—non-negotiable. Viral TikTok skincare routines involving 10 steps are attempted, though most admit they are too tired to finish step 7.
The "Cilok" (aci dicolok/ tapioca meatballs) and "Seblak" (spicy wet crackers) are social currencies. Buying a bakso for a friend who forgot their money is the highest form of loyalty. Moreover, the trend has trickled down. They don't drink expensive lattes; they order Es Teh Manis (sweet iced tea) and spend 3 hours taking aesthetic photos for the feed (Instagram feed) in cafes with minimalistic concrete walls.
Entertainment in 2026 is a mix of global trends and a "local is cool" movement.
