Slide 2

It is .

In the military and corporate worlds, "BLUF" stands for Instead of building up to a grand reveal at the end, Slide 2 tells them exactly what you want and why. Best for: Updates for busy executives or board meetings. slide 2

Empirical observation of 50 corporate and academic decks revealed three recurring pitfalls: we propose four principles:

Based on cognitive and rhetorical best practices, we propose four principles: slide 2