The song’s beat is minimal: a heavy bass drum (the tamborzão ), a catchy synth melody, and a repetitive vocal loop. The hook is simple:
The format was almost always the same:
MC Luan da BS himself has said in interviews that the phrase is meant to be celebratory: “It’s like saying ‘Wow, look at that energy.’ It’s not disrespect—it’s recognition.” Que Isso Novinha
However, "Que isso novinha" has outperformed many of these in longevity. As of 2025, the phrase is still widely used in memes, and the original song has accumulated over 150 million streams across platforms. The song’s beat is minimal: a heavy bass