Get | Rich Or 50 Cent

50 Cent didn’t just rap. He signed other artists (G-Unit). He made movies ( Get Rich or Die Tryin’ the film). He sold headphones (SMS Audio). But his legendary move? He took equity instead of a $1 million cash endorsement. When Coca-Cola bought Glaceau for $4.1 billion, 50 Cent walked away with an estimated $100 million (pre-tax). That’s not 50 cents. That’s 100 million dollars.

This is the DNA of The latter half of the phrase replaces "die tryin’" with the rapper’s own stage name—a pun that implies the alternative to wealth isn’t death, but a sad, ironic poverty so extreme you’re only worth half a dollar. get rich or 50 cent

in exchange for being their spokesperson. When Coca-Cola bought the company for $4.1 billion in 2007, 50 Cent reportedly walked away with over $100 million 50 Cent didn’t just rap